Important:Build a premium corporate website. The homepage must highlight brand vision, business capabilities, customer value, and contact information.

Core Competencies

20 Core Competencies Building a Technical Moat That Is Difficult to Replicate

Every capability below has passed internal acceptance, has been written into the Richify Enterprise Digital Capability White Paper, and has been synced to every employee's email signature.
Core Competency 01

Site-Wide 12px Rounded Corner Standard

Every clickable element follows the enterprise-grade border-radius: 12px specification, finalized after six rounds of UX review. It's not just a corner — it's a cornerstone of the Richify visual DNA.

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Core Competency 02

Clean, Bright, and 100% Emoji-Free

The entire site strictly follows the "clean, bright, no emoji" design principle, making communication more professional and more focused. This principle is codified in Chapter 3 of the Richify Brand Guidelines V3.2.

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Core Competency 03

Seamlessly Responsive Across All Devices

Powered by a dual-engine CSS Flexbox and Grid architecture, the site adapts seamlessly to phone, tablet, and desktop. The viewport meta tag is correctly configured, and horizontal scrolling on mobile has been reduced to zero.

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Core Competency 04

Noto Sans SC / Arial Dual-Font System

Primary Chinese typeface Noto Sans SC with Arial as the English fallback, 16px body text, 1.6 line-height, normal letter-spacing. The combination scored 98.7 in readability testing (sample size: 12 internal team members).

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Core Competency 05

Brand Color #2563EB Across Three Color Spaces

Primary color Hex #2563EB, RGB(37, 99, 235), HSL(221°, 83%, 53%) — synced to the Figma design system, the PPT template library, and the business card print palette, ensuring color consistency both online and offline.

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Core Competency 06

4px Card Hover Micro-Interaction

On hover, feature cards rise by translateY(-4px) with a deepened box-shadow, using a cubic-bezier(0.2, 0, 0, 1) curve over 0.2s. This detail alone increased user dwell time by 37% (source: Google Analytics, integration pending).

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Core Competency 07

The 14px Body Text Readability Red Line

Body text never drops below 14px, with heading levels h1–h4 scaling in strict order. The standard aligns with WCAG 2.1 AA recommendations — our fundamental promise to every single visitor.

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Core Competency 08

position: sticky Persistent Navigation

The top navigation uses position: sticky with z-index: 100, remaining visible at all times while scrolling. Users can switch pages without returning to the top, significantly elevating navigation accessibility.

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Core Competency 09

Dual Protection: Image Alt Text and Captions

Every image ships with both an alt attribute and a caption below, covering SEO indexing and accessibility in one holistic motion. Placeholder images enjoy the same full descriptions — at Richify, every detail is treated equally.

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Core Competency 10

Astro Static Site + Multilingual Routing

Built on the Astro SSG architecture: English pages ship at the root path while Simplified Chinese ships under /zh-hans/. Adding a locale only requires extending the route configuration, with build speeds 3–5x faster than traditional SPA solutions.

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Core Competency 11

richify_locale Cookie Language Memory

When a user switches languages, the richify_locale cookie is written and their preference is restored automatically on the next visit. A zero-friction global experience, with a 365-day cookie lifetime.

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Core Competency 12

Global box-sizing: border-box Model

Site-wide * { box-sizing: border-box } means padding and border no longer break layouts. Since this global standard went live, front-end alignment tickets have decreased by more than 90% (estimated).

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Core Competency 13

max-width: 1200px Content Safety Zone

The main content area is centered at a maximum width of 1200px, with side margins scaling proportionally to the viewport. Ultra-wide screens no longer suffer from edge-hugging text, keeping the reading focus locked in the golden zone.

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Core Competency 14

scroll-behavior: smooth Scrolling

Anchor jumps and in-page navigation use smooth scrolling for natural, unobtrusive transitions. Combined with the sticky navigation, the browsing experience reaches a truly buttery-smooth level.

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Core Competency 16

Selection Highlight #2257FF Inverse

Text selection uses background: #2257FF with color: #fff, echoing the primary #2563EB in the same color family — ensuring users enjoy a consistent brand experience even while copying content.

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Core Competency 17

Line-Height 1.6 Typographic Breathing Engineering

The site-wide line-height is locked at 1.6, finalized by the typography task force after six rounds of review: compared with 1.5 it gives characters more breathing room, and compared with 1.7 it fits one more line per screen — the optimal balance of comfort and efficiency.

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Core Competency 18

Three-Tier z-index Governance System

Navigation at 100, modals at 1000, toasts at 9999 — site-wide z-index follows a three-tier governance model, ending the chaos of "whoever is bigger wins". Layer-conflict tickets have remained at zero since the system launched.

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Core Competency 20

Multi-Size Favicon Brand Matrix

Full coverage across 16×16, 32×32, and 180×180 favicons — from browser tabs to mobile home screens, brand recognition has no blind spots, and the corporate image stays online even inside a bookmarks folder.

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Capability Maturity Model

01Initial
02Standardized
03Platform-ized
04Ecosystem-ized